E-Delivery Sign-Up

Shareholders who sign up for electronic delivery of proxy materials (notices of annual meetings, proxy statements, annual reports, and voting instruction forms) will be notified by email when current year annual meeting materials are available.

E-delivery offers a number of benefits and conveniences:

• Eliminates bulky paper documents from your mailbox and personal files
• Provides the quickest delivery of the proxy statement, annual report, and related shareholder materials
• Reduces printing and mailing costs
• Reduces the environmental impact tied to printing
• Offers convenient and safe online proxy voting

SIGNING UP IS EASY!

REGISTERED SHAREHOLDERS
You are a REGISTERED SHAREHOLDER if your shares are registered in your name by Computershare (our transfer agent) and are held in certificate or direct-registration (electronic) form. You will need the following to sign up:

• Your email address
• Your Social Security number or U.S. taxpayer identification number

Click here to enroll in e-delivery on Computershare’s secure Web site or call Computershare Shareholder Services at 800.568.3476.

BENEFICIAL SHAREHOLDERS
You are a BENEFICIAL SHAREHOLDER if you maintain your position in Flowers Foods stock through a broker or bank. Please contact your brokerage service or financial advisor to make arrangements for electronic delivery of your proxy materials.

401(k)PARTICIPANTS
You are a 401 (k) PARTICIPANT if you own shares in Flowers Foods stock through the company’s 401(k) plan. You will need to confirm the following information to enroll for electronic delivery:

• Your full name
• Your Social Security number
• Your mailing address
• Your email address

Thank you for your investment in Flowers Foods and for helping us improve the efficiency of our shareholder communications and conserve natural resources.